Every trader knows that not all trades are "created
equal". In some cases trader knowledge and expertise will have
little impact on the execution outcome. At the other extreme are
trades where the trader and the execution strategy they follow
can and do make an enormous difference. Traders use their experience
to help identify trades in the latter group while trying to minimise
the amount of time spent on the former.
Landscape Research and Analysis is the latest innovation from GSCS
that allows traders to create a process for identifying where the
opportunities for improvement lie. It uses sophisticated custom analysis
of post-trade data to create a pre-trade strategy recommendation within
the trader's order management system. Landscape also allows traders
to easily explain to portfolio managers and others, the framework
within which they have to operate.
Landscape is a forward chaining expert process that is completely
customised to each individual client. It consists of three stages
each of which leverages the unique database and reporting capabilities
of the itero system.
The first stage is to construct a series of Trading Landscapes that
accurately describe, and pictorially represent the trading environment.
These Landscapes are based around the important factors that typically
determine the difficulty of any particular trade execution; the size
of the transaction, the momentum of the market and security, the volatility
and the bid/ask spread. Chart One illustrates such a Landscape which
focuses on momentum and volume characteristics taken from the itero
database. GSCS works with the client to assess which of the various
Trading Landscapes are most relevant for them. For example a small
manager might not regard trade size as being relevant to their trading
assessment, but may be more interested in volatility.
Chart One 
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Once the appropriate Trading Landscape(s) are identified, GSCS will
present the associated Performance Landscapes. This makes use of the
multiple benchmark analysis available in itero. The Performance Landscapes
(two examples of which are shown in Chart Two that highlight performance
against Release Time Price and Available VWAP) show the client where
in the Landscape, real difference in results is available. These Landscapes
are normally viewed based on absolute trading costs and gains (as
shown here) but can be presented as percentages as well. Depending
on the number of Trading Landscapes and relevant benchmarks, there
could be perhaps thirty different Performance Landscapes that GSCS
would take into consideration.
Chart Two

click chart for larger version
Chart Three

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The final part of the Research involves GSCS working with the client
to decide how transactions should be categorised within the OMS and
what data will be needed in real-time to correctly assign transactions
between these categories. For each category a "recommended"
trading strategy will be highlighted. Depending on the level of sophistication
of the OMS and the desires of the traders and the client, this recommendation
may simply be recorded for future analysis or could be made difficult
to override. Strategies could include anything from DMA through a
volume participation algorithm or worked order. The latter would identify
those trades from which the firm would derive greatest potential benefit
from trader time.
The overall Landscape process involves original thought and analysis
by GSCS using itero data for the client and, where appropriate, comparing
it to the itero Universe of data. The information is not generally
available, the analytical tools are proprietary and the research is
client specific not generic. The outcome is designed specifically
to enhance the trading performance and improve both investment returns
and the efficiency of the trading desk.
The design of the system by GSCS deliberately allows for the possibility
that its use could be extended to evaluation of broker performance.
However this will be determined by the level of client interest.
Research and background 
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